Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Websites have changed from simple digital presentations to intricate ecosystems that can ...

The search engine optimization (SEO) industry is full of jargon. Take the word “sitemap” for example. To many SEO pros, a sitemap is an XML sitemap. However, to professionals in different industries ...

Google's John Mueller said in a video hangout on Friday at the 8:54 mark that Google's Panda algorithm takes into account site quality, including the site architecture. John said, "when we look at ...

SEO professionals often confuse information architecture (IA) with website development. Here are fundamental IA skills every SEO should know, and how SEOs can in turn contribute their knowledge to a ...

Changing your content management system, joining domains, or migrating to a new domain can result in dramatic ranking changes. These are seven considerations for preserving or improving your rankings ...

Walked into a busy room. The speakers from the talk beforehand are still here, meeting audience members and answering their questions. Quick visit with Matt Bailey, speaker. Says he has new stuff for ...

As a society, we have been conditioned with the age-old saying “Build it and they shall come”. However, does this hold true for the digital world and your website? And more specifically, what about ...