The word “synonym” shows up in print about 18 times more often than the word “homonym,” according to Google’s Ngram Viewer. It’s nearly 13 times more popular than “antonym,” even though “antonym” ...
It is possible to affect how someone will think or act simply by priming that person with just a single word, according to a new study that examines the use of homophones in written advertising. It is ...
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