In India, where smartphone adoption is ahead of computer use, companies are constantly having decide where to invest their resources. Take Flipkart, for example, which is the country’s largest ...

Flipkart had piloted an App only strategy a few months back, and had even started making few categories exclusive to the mobile app. This move was deemed by many (including us) as a desperate measure ...

Flipkart Health+, the digital health business of e-commerce platform Flipkart Group, has launched its mobile health app. This comes three months after the company first entered the healthcare space by ...