Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

Coca-Cola may have helped popularize Santa's look, but his modern image was already taking shape long before the soft drink ...

Coca-Cola's recent AI-powered advert appears to have mixed up its facts. A new ad campaign from Coca-Cola appears to mistakenly attribute a non-existent J.G. Ballard work to the author. The section of ...

Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The pair of ads that utilize artificial intelligence dropped Monday, Nov. 3 ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...

Coca-Cola has made a range of irresponsible decisions that angered the public and harmed the planet. On the scale from one to world's worst plastic polluter six years running, a mistake in an ad isn't ...

Brands, from McDonald's to H&M, drew backlash in some quarters over their AI-driven ads and marketing experiments.

In an effort to spread awareness of the dangers of drinking too much soda, health advocates created a powerful music parody of Coca-Cola's iconic "Hilltop" ad from 1971, sang by real people suffering ...

They're accused of violating the ELVIS Act. Coca-Cola slapped with lawsuit by estate of music legend Johnny Cash: ...

In May 2006, Pepsi received an unexpected letter claiming the writer had access to confidential Coca-Cola documents and ...

A new ad campaign from Coca-Cola appears to mistakenly attribute a non-existent J.G. Ballard work to the author. The section of text used in the ad is actually from a book of various interviews the ...