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-- New buzzed about series coming to CTV include the highly anticipated 9-1-1 spin-off, 9-1-1: NASHVILLE (Oct. 9), and BOSTON BLUE (Oct. 17), expanding the BLUE BLOODS universe -- -- CTV Original ...
Amid fast-growing interest and investment in Connected TV (CTV) across the UK and Europe, a report, The Power and Potential of CTV in Europe, reveals that CTV advertising still suffers from a lack of ...
A recent study by BrightLine, the leading platform for interactive streaming ads, revealed fresh data about the incremental impact of interactive advertising in CTV, including major new findings ...
Amid fast-growing interest and investment in Connected TV (CTV) across the UK and Europe, a new report, The Power and Potential of CTV in Europe, reveals that CTV advertising still suffers from a lack ...
CTV investment accelerates as measurement and AI evolve. CTV remains a true lean-back, highly engaged environment, but it’s under-monetized relative to time spent. In 2026, that gap in spend will ...
70% of respondents say meaningful insights spark effective ideas, showing that the strongest campaigns are those where data sharpens strategy and creative brings it to life. LG Ad Solutions, a global ...
As Canada’s most-watched network, CTV delivers everything from compelling dramas to reality competitions that have gained international followings. If that includes you, you may now be wondering how ...