If you’re interested in finally sharing testimonials from satisfied clients, here’s everything you need to know. Many consumers now rely on customer reviews to choose everything from their plumber to ...
The Securities and Exchange Commission voted yesterday to overhaul the financial advisor advertising and cash solicitation rule, as well as allow advisors to use testimonials for the first time. The ...
The SEC’s new Marketing Rule compliance date was November 4, 2022. As part of the Marketing Rule, the SEC expanded advisers’ ability to use client testimonials in marketing materials. With these new ...
Prospective clients could soon begin browsing for RIA firms via a host of third-party ratings sites, just as they would shop for a plumber or landscaper, as advisors begin to promote their practices ...
Most consumers rely on online reviews when making purchasing decisions – and for good reason. Online ratings and reviews are free and easily accessible. They can also give other customers an idea of ...
The Municipal Securities Rulemaking Board has voted to amend its Rule G-40 to allow municipal advisors to use testimonials in advertisements and Rule A-12 to make changes to Form A-12 on registration.
The U.S. Federal Trade Commission (“FTC” or “the Commission”) maintains Guides Concerning Use of Endorsements and Testimonials in Advertising to “set forth the general principles that the Commission ...
Smaller state advisers want to be able to post client endorsements and quote them in ads when bigger SEC-registered firms get the green light. By Mark Schoeff Jr. State-regulated investment advisers ...
Alexander Holden has received funding from the Australian Skeptics supporting research into health advertising. He has also received research funding from the Dental Council of NSW and NSW Health.
A major Democratic super PAC launched its first wave of ads as part of a $140 million campaign to target voters in key battleground states Monday, using testimonials from voters to warn of the risks ...
Say goodbye to William Shatner hawking the services of lawyers on TV. Ditto to lawyers who use catchy nicknames like Jim "The Hammer" Shapiro, the Rochester attorney suspended for false advertising ...