SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) today announced it has entered into a definitive agreement to acquire Marketo, the market-leading cloud platform for B2B marketing engagement, ...

This is the first of two posts related to Adobe -- the first one is by Chris Fletcher, and the second one is by me from more of an Adobe-Microsoft partnership standpoint. I know Dreamforce just passed ...

Adobe just announced that it is buying marketing automation firm Marketo for $4.75 billion. The deal is Adobe's largest ever and puts the company in more direct competition with Oracle and Salesforce.

Adobe threatens to shake up the marketing software landscape with it's impending acquisition of Marketo. This week brought forth rumors of a potential landmark deal that would shake up the marketing ...

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) today announced the completion of its acquisition of Marketo, the market leader for B2B marketing engagement. With Adobe’s acquisition of Marketo ...

Adobe Systems Inc. agreed to acquire software maker Marketo Inc. for $4.75 billion, bolstering its marketing tools in a bid to compete against Salesforce.com Inc. and Oracle Corp. in a fast-growing ...

Monday - Friday, 6:00 - 7:00 PM ET Adobe Chairman and CEO Shantanu Narayen discusses his company's recent acquisitions with CNBC's Jim Cramer after earnings. With Magento and Marketo under its wing, ...

Adobe announced that it has signed a definitive agreement to purchase Marketo for $4.75 billion. The acquisition, which was rumored to be in the works last week, will be used to strengthen Adobe’s ...

Adobe will acquire marketing software company Marketo, the company announced Thursday. The price tag: $4.75 billion. Marketo is owned by private equity firm Vista Equity Partners who bought the ...

Adobe Systems is making its largest acquisition ever with the $4.75 billion purchase of San Mateo-based marketing tech company Marketo. San Jose-based Adobe on Thursday confirmed its intent to buy ...

Adobe said Thursday it has agreed to acquire the B2B marketing platform Marketo for $4.75 billion. It’s the biggest deal in Adobe’s history. And the cloud technology giant may be shelling out so much ...